Backward integration and IPM

Apart from sourcing, backward integration is our major capability. As an organisation, Kancor believes in working at the roots, with the farmers. For some of our key raw material, Kancor has a network of approved farms who are guided by our agriculture experts. Our global sourcing programmes which stretch across the world, help us pick just the right crop.

Another major emphasis area for Kancor is Integrated Pest Management (IPM) programmes, where we partner with farmers, guiding them on good agricultural practices, educating them on usage of approved fertilisers and pesticides, providing technical assistance through selection of hybrid, high yielding and pest resistant seed varieties. We also have buy back arrangements of the final produce from the farmers. We are slowly and steadily expanding the acreage under IPM .